Princess Yachts strengthens its Distributors Network in China
British
boat builder, Princess Yachts International, has strengthened its
distribution network in Asia with the announcement that its
representative for South China and Hong Kong will now take overall
responsibility for the People's Republic of China. Known as Princess Yachts Greater China Limited (PYGC), this newly formed operation
amalgamates Princess' existing Distributor for Hong Kong, Macau and
Southern China, a subsidiary of Chow Tai Fook Enterprises Limited,
the flagship investment holding company controlled by Dato' Dr. Cheng
Yu Tung and family (the "Cheng Family"), with a new
partner, DCH Marine Limited, a wholly owned subsidiary of Hong
Kong-based Dah Chong Hong Holdings Ltd. This newly formed joint
venture will allow Princess to expand its reach across China with
plans already underway to create a network of sales and service
centres in key locations across mainland China.
The base of operations for PYGC will remain in place within the existing offices in Central Hong Kong. Through its previous work in the south, PYGC has already established a strong record for sales and service and this new move will further improve Princess' reach throughout the region, having already sold and delivered a number of new Princess craft up to and including the Company's 98 Motor Yacht and 105-foot 32Metre.
Dah Chong Hong Holdings Limited is a Hong Kong-based conglomerate with a diverse portfolio in automotive, food and consumer products. With huge experience in the luxury market, DCH is a prominent force in the automotive sector in Greater China, with over 50 years experience. DCH was the key player in the successful introduction of Bentley Motors to mainland China and led the market to become the second largest importer for Bentley in the world.
Chow Tai Fook Enterprises Limited is the controlling shareholder of New World Development Limited, a leading Hong Kong-based conglomerate with interests in property, infrastructure and service, department store and hotel businesses. The Cheng Family also controls Chow Tai Fook Jewellery Group Limited, the world's largest jewellery retailer with over 2,000 points of sales in Greater China.
About Princess Yachts
The base of operations for PYGC will remain in place within the existing offices in Central Hong Kong. Through its previous work in the south, PYGC has already established a strong record for sales and service and this new move will further improve Princess' reach throughout the region, having already sold and delivered a number of new Princess craft up to and including the Company's 98 Motor Yacht and 105-foot 32Metre.
Dah Chong Hong Holdings Limited is a Hong Kong-based conglomerate with a diverse portfolio in automotive, food and consumer products. With huge experience in the luxury market, DCH is a prominent force in the automotive sector in Greater China, with over 50 years experience. DCH was the key player in the successful introduction of Bentley Motors to mainland China and led the market to become the second largest importer for Bentley in the world.
Chow Tai Fook Enterprises Limited is the controlling shareholder of New World Development Limited, a leading Hong Kong-based conglomerate with interests in property, infrastructure and service, department store and hotel businesses. The Cheng Family also controls Chow Tai Fook Jewellery Group Limited, the world's largest jewellery retailer with over 2,000 points of sales in Greater China.
About Princess Yachts
Princess
Motor Yacht Sales are the largest boat trader and distributor in the
world for the Princess range of luxury boats. We have been a boat
trader specializing in the Princess marque since 1964.
This
unique historical relationship with the Princess manufacturer,
Princess Yachts International plc (formerly known as Marine Projects
(Plymouth) Ltd), gives us an unparalleled understanding of the
requirements of today's discerning motoryacht buyer.
Our
New Boat Sales team are available to discuss specific specification
requirements, and offer advice about the extensive range of optional
equipment that is available for each model
Please
feel free to contact us by either telephone or e-mail : http://www.navnitmarine.com
&
Contact
us at :
Navnit
Marine Private Limited
Navnit
House, Gokul Nagar,
Mumbai Agra Road, Thane (W), 400601
Mumbai, India
Mumbai Agra Road, Thane (W), 400601
Mumbai, India
Tel: (+91)
22 6677 6659
Service
: (+91)
22 2723 1555
Mobile
: (+91)
9773377555
E-mail: info@navnitmarine.com
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